STYLISTS CHOICE DISPLAY
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My Role
This project highlights a professional retail display stand that I designed for Kevin.Murphy, focusing on both functionality and aesthetics to elevate product presentation in salons and retail spaces. I was responsible for the entire design process, including creating the visual concept and technical specifications, ensuring the design aligned with Kevin.Murphy's brand identity. I also reviewed product samples to confirm quality and functionality, collaborating with manufacturers to make adjustments as needed before full-scale production. Additionally, I managed the logistics for global delivery.
Total Quantity Produced: 15,000+ units
The Stylist Choice Display Stand features a sleek, white frame with six acrylic shelves, three on each side, crafted with a dark smoke finish for a sophisticated and stylish appearance. This design allows stylists to showcase their curated product recommendations while creating a personalized shopping experience for customers.
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Concept design
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3D modeling in Solidworks
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Image/video rendering in KeyShot
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Collaboration with manufacturing teams
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Collaboration with client
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Material selection
As the designer of the Stylist Choice Display Stand, I aimed to create a product that combines functionality with a sleek and modern aesthetic. Its dual-sided design accommodates multiple products simultaneously, from shampoos to styling tools, making it a versatile solution for various salon and retail environments. The dark smoke acrylic shelves contrast beautifully with the white frame, adding depth and elegance to the overall design.
The spacious shelves make it easy for stylists to arrange and access products, ensuring a seamless shopping experience for customers. The stand's lightweight yet durable structure allows for easy repositioning, making it a practical addition to any professional setting.
